Passive, Transparent Traceability: The key to 
successful fishery management.

Collecting reliable and actionable traceability data is fundamental to successful fishery management. Most sustainability efforts to date have relied on fishers keeping logbooks and trying to collect data at the dock. While the intention is good, such methods have proven to be unreliable. There is no established collection point for the data and the data that is collected is both incomplete and often provided in a format that does not support government decision-making. Moreover, there is little incentive for fishers to keep accurate data.

Making traceability passive and powerful.

That’s why, as part of our overall fishery management approach, PT Bali Seafood International (BSI), a subsidiary of North Atlantic Inc. (NAI), has launched two traceability initiatives: passive, electronically-enabled traceability systems for small boat fishers and full E-log capabilities for large boats.

BSI will make tracking units, developed by our partner Pelagic Data Systems, available for the small-boat artisanal fleet. The units will provide the accurate, real-time data fundamental to the process of making informed decisions on catch limits. The data will be collected at the processor level and the cost of collection and transmission will be paid for by value captured down the supply chain. Data collected will include date, time, catch location and on-board storage temperature at sea; species, size, catch weight and grade at landing; as well as the price paid to the fisherman.

For large boats, 30 gross tons and above, we are working with Traceallglobal to implement an e-log catch documentation system that reliably transfers data between the boat, processor and other stakeholders, and dis-incentivizes illegal fishing practices through real-time catch data transparency. The e-log system will be compatible with existing satellite vessel monitoring systems.

As seafood marketers, ensuring the collection of traceability data is the key to a stable, wild-caught fish supply long-term, which our customers can buy in good conscience.